Advertising Blog
+ Empfehlung
+ Kennst du schon?
Qualität seit 2009
Seit Gründung der Agentur stehe ich als Inhaber mit meinem Namen für die Qualität unserer Medien und Unternehmen. Als Berater, Experten und Speaker sind wir auch oft bei Fortbildungen und Weiterbildungen in Unternehmen. Mehr finden Sie unter Presse & Medien.
Stephan M. Czaja, Inhaber
SEO & Photoshop – Duplicate Stock Photos! Cheap and free: Video Tutorial
SEO and Photoshop don’t belong together for many, but you can (as I show in the video) collect new customers by Google image search. The whole thing, practically free of charge. The problem: Stock photos are legally secure (if purchased with license), but expensive. Alternatives like Unsplash are free but not legally secure because the […]
Format HTML table: Template for frames, columns without frames
HTML table formatting – Today a small basic from the practice. Many customers wanted to create their own texts with their employees in WordPress. So that the text is also optimized for search engines, various small features are added. These can be photos from the media library or Youtube video embeddings. Inserting tables simply with […]
Miss Germany Wahl – Guest at Sat1 “Finally closing time”
The new season of Germany’s Next Topmodel has started – what happened to the Miss Germany election? At Sat1 “Endlich Feierabend” (tv show) we take a look at the world of the Miss Germany election. With insights into the current Model Camp and the question: Is the Miss Germany choice an ancient relic or a […]
Ryanair Tattoo and its Marketing Effect – Sat1 Breakfast TV
When I’m on TV as a guest, it’s mostly as an expert on the subject of models, “top models” and marketing. Today it was once about a very special topic, tattoos in advertising. Maybe you’ve seen it before, crazy tattoos right in the face on your forehead or guys tattooing logos of fast food chains […]
The Model Book – The book to become a model #topmodel
As a modeling agent, I naturally have to deal with a lot of questions in my daily work. The questions are: “How big do I have to be as a model?”, “Why are minimum sizes required?” or “Do photoshoots cost money for my model portfolio?”. Then there are also very specific questions from models in […]
Company Foundation + Start Up Strategy Speaker @ Berlin, Alexanderplatz
Setting up a company requires a lot of ambition. Very, very ambitious! Many would like to found a start-up, their own company, their own company and independence. A few days ago I met with Swiss students from the University of Applied Sciences Zurich. 100 really smart students, two days time, Berlin Alexanderplatz. In my new […]
Real Estate Agents WordPress Themes: House and apartment marketing – Recommendations
After I already wrote a big article about real estate optimization with Photoshop, WordPress and search engine optimization last week, I wanted to introduce good WordPress themes for real estate agents and companies who want to create a platform for real estate search. Thanks to WordPress Themes a lot has changed. In the past you […]
Influencer Marketing & Blogger Relations – Speaker Lecture @ ISM, Cologne
My last Influencer Marketing lecture at the Cologne International School of Management, ISM for short, was one of the last in the year! While I don’t usually take an extra camera with me for lectures, this time I grabbed our videographer and shot a small video that briefly summarizes the lecture. Without content, because it’s […]
Optimize real estate advertisements: Photoshop, WordPress and SEO – Video Tutorial
You have your first real estate agent as a customer or you are a real estate agent yourself and would like to build your own website for your company? Then you will eventually come across content management systems like WordPress. With content management systems such as WordPress or plugins and extensions, you can now, with […]
WPBakery Page Builder doesn’t work anymore? WordPress 5.0 Update
Shock moment! The WPBakery Page Builder no longer works. Directly after the WordPress 5.0 update. Error: Due to the new Gutenberg editor you only see shortcodes inside the editor instead of the usual Page Builder. Fortunately, the content is still displayed cleanly in the frontend. However, it is no longer possible to edit the contents. Anyone […]