Real estate magazines in Germany: 4 recommendations

1. Real estate newspaper
2. Real estate experience
3. House building magazine
4. Real estate professional

Real estate newspaper

Immobilien Zeitung is a leading trade journal for the real estate industry in Germany. It offers the latest news, analyses and reports on various aspects of the real estate business.

• Topics: Latest news, analyses, reports from the real estate industry
• Real estate newspaper

Real estate experience

Immobilien-Erfahrung.de is one of the largest knowledge portals for real estate. Everything for beginners, but also for professionals who want to calculate every penny before investing. Try our real estate calculator.

• Topics: Latest news, Real estate as an investment, Financing, Management
• Real estate experience

House building magazine

Hausbau Magazin focuses on construction and renovation projects for owner-occupied homes. It offers inspiration, tips and advice for builders and renovators.

• Topics: Building and renovation projects, inspiration, tips and advice
• House building magazine

Real estate professional

IMMOBILIEN PROFI is a trade magazine aimed at real estate experts and investors. It offers insights into trends, analyses and developments on the real estate market.

• Topics: Trends, analyses, developments on the real estate market
• REAL ESTATE PROFESSIONAL

Immobilien Magazine International: 13 recommendations

1. Property Week
2. Architectural Digest
3. FIV Magazine
4. The Real Deal
5. Estate Gazette
6. ImmoCompact
7. Zillow Premier Agent
8. Realtor.com
9. Redfin
10. Trulia
11. HomeAdvisor
12. Houzz
13. Idealista

Property Week

Property Week is a weekly magazine and online platform for real estate professionals in the UK. It provides news, opinion and analysis from the real estate industry.

• Topics: News, opinions, analysis from the British real estate industry
• Property Week

Architectural Digest

Architectural Digest is a magazine that specializes in design and architecture. It provides inspiration for real estate projects and showcases impressive architecture and interiors.

• Topics: Design, architecture, real estate projects, interior design
• Architectural Digest

FIV Magazine

If you want a little more lifestyle and not just dry numbers, you will find simple guides for real estate beginners on FIV Magazine. For your dream home or your first investment.

• Topics: First property, furnishing and investment for beginners
• FIV Magazine

The Real Deal

The Real Deal is an online platform that provides comprehensive reporting and analysis on the real estate industry in the USA. It provides information on current developments and trends.

• Topics: Reporting, analysis, trends in the US real estate industry
• The Real Deal

Estate Gazette

Estate Gazette is a British magazine and online platform specializing in commercial real estate. It offers comprehensive reporting and analysis.

• Topics: Commercial real estate, reporting, analyses
• Estate Gazette

ImmoCompact

ImmoCompact is a German online magazine that reports on current developments in the real estate industry. It provides compact information and news.

• Topics: Current developments, news in the real estate industry
• ImmoCompact

Zillow Premier Agent

Zillow Premier Agent is a paid subscription service that provides real estate agents with enhanced advertising opportunities on the Zillow platform.

• Topics: Extended advertising options on Zillow
• Zillow Premier Agent

Realtor.com

Realtor.com is an online platform that provides real estate listings and useful resources for home buyers and sellers.

• Topics: Real estate listings, resources for home buyers and sellers
• Realtor.com

Redfin

Redfin is a real estate buying and selling website and app that provides useful data and tools for homebuyers.

• Topics: Buying and selling real estate, data and tools
• Redfin

Trulia

Trulia is an online real estate listing platform and resource for home buyers and sellers.

• Topics: Real estate listings, resources for home buyers and sellers
• Trulia

HomeAdvisor

HomeAdvisor is a subscription service that provides homeowners with access to handyman services and remodeling resources.

• Topics: Craft services, renovation resources
• HomeAdvisor

Houzz

Houzz is a platform that specializes in interior design and home improvement and provides inspiration for homeowners.

• Topics: Interior design, DIY, Inspiration for homeowners
• Houzz

Idealista

Idealista is an online platform for real estate ads in various European countries.

• Topics: Real estate ads in Europe
• Idealista

Real Estate Newsletter: Free of charge

Tips straight to your inbox? Quite simply, with the:

• Real Estate Newsletter

• You can find all themes here: WordPress Themes on Themeforest
• Real estate agent? My tips for real estate wordpress themes

Themes

Top 3 WordPress Themes – Design, Homepage, Shop

Here are the top 3! Further down you’ll find tips on buying, costs for wordpress themes and killer extensions like WooCommerce, EventCalendar and BuddyPress. Looking for the right affiliate theme for WordPress? Here is the article including download: WordPress Affiliate Theme.

1. BeTheme – WordPress Theme, Responsive incl. Presets

One of the newer themes in the bestseller list, yet already way up there: BeTheme! The authors of the muffingroup have created a great and extensive theme. With flexible solutions for all devices, flexible extensions and presets. For those who are not yet so familiar with the development and design of page, the BeTheme for WordPress ready-to-use holds over 210+ prefabricated templates.

Compatible with:

• WPML – Multilingual Content Management
• Easy Digital Download – Instant Downloads
• BuddyPress – Social Network / Community
• WooCommerce – Online Shop
• Visual Composer – Drag’n’drop page layout

Sales statistics from Jupiter:

• Units sold: 41,988
• Rating: 4.78
• Ratings (number): 3016

2. X Theme – WordPress Theme, Responsive incl. Presets

X Theme has been a real success at Themeforest for many years. With well over 100,000 units sold, it offers secure updates and constantly state-of-the-art technology on the author side. This also applies to the various end devices and their display sizes. From our experience, X Theme is especially suitable for companies, because it is very clean, very modern. It is also good for photographers, agencies and people who want to present their portfolio.

Compatible with:

• WPML – Multilingual Content Management
• BuddyPress – Social Network / Community
• WooCommerce – Online Shop
• Visual Composer – Drag’n’drop page layout
• Gravity Forms – Contact forms and more

Sales statistics from X Theme:

• Units sold: 116,110
• Rating: 4.73
• Ratings (number): 5154

3. jupiter – wordpress theme, responsive incl. presets

The Jupiter Theme for WordPress is still one of my favorites. It offers numerous design options for your own homepage. With the Visual Composer it is very easy to design pages – even for individual sales pages or landing pages. Each page is individually editable, just like the other top themes. It contains many prefabricated designs, so you can also quickly create new websites and individualize them later. Our recommendation, Jupiter by artbees.

Compatible with:

• WPML – Multilingual Content Management
• BuddyPress – Social Network / Community
• WooCommerce – Online Shop
• Visual Composer – Drag’n’drop page layout
• Gravity Forms – Contact forms and more

Sales statistics from Jupiter:

• Units sold: 41,357
• Rating: 4.73
• Ratings (number): 3078

Tips for buying WordPress themes on Themeforest & Co.

What should I look for when buying a theme for WordPress?

When buying themes, it comes down to various features that a modern wordpress theme should offer.

Where to find the best themes for wordpress?

There is one place on the internet where you can find high quality and affordable themes. Usually wordpress themes cost between 20 – 200 US-$, depending on the functionality. On Themeforest good themes usually cost between 50-60 US-$. On the Internet, there are also providers who offer small themes in large bundles. But this is more worthwhile for online marketers with less demand on the site and focus on speed and diversity of individual pages. Free WordPress templates can of course also be found on the web. The free themes are also recommended, but often offer less functionality. For example, in the file management, presentation (design, function) and the display on smartphones and tablets (responsiveness).

• Costs for themes on the Internet
  between 20 – 200 US $
• Costs on Themeforest
  between $50-60
• Free WordPress Themes
  recommended, but with gaps and fewer functions

What plugins are important for wordpress themes?

Depending on the application in your own company as a homepage with information, blog or landing page. Of course you can do much more with WordPress! WordPress offers numerous extensions that allow, for example, to create your own social networks with Buddy Press. You can also make an event page with its own event calendar with Event Calender Pro or directly your own small online shop – for example with WooCommerce.

• BuddyPress
  Create your own social network
• WooCommerce
  Organize your own online shop
• Event Calendar Pro
  Plan and manage events

What is Homeday.de — and what distinguishes the portal from traditional real estate agents?

Homeday was founded in 2015 in Berlin and has been majority owned by Axel Springer SE since 2021. Unlike pure classified portals, Homeday employs around 200 full-time real estate agents in over 100 regions across Germany. The business model is a mix of PropTech and traditional real estate agency work: The platform provides data analysis, lead generation, and digital marketing tools, while the human element takes care of Rating, viewings, and notary appointments.

Compared to pure classified portals, the performance promise shifts — Homeday doesn’t sell visibility, but the completed sale including preparation of the property valuation phase.

Market value calculator: How accurate is the online rating really?

The core of Homeday is the free price atlas, which is based on over 30 million data sets from asking prices, notary contracts, and official standard land values. Enter address, living area, year of construction, and condition — as a result, the user receives a price range, usually with a ±10–15 % deviation. This is useful for a first indication, but not for negotiations with banks or tax authorities.

Who needs a reliable figure — for example, for inheritance disputes, divorce or loan value — should also use the income approach or, in the case of owner-occupied houses, the asset approach. For condominiums, the comparative value method usually provides the most market-relevant results — and exactly this methodology is also the basis of the Homeday price atlas in the background.

Commission, buyer’s principle and hidden costs

Since December 23, 2020, Germany has implemented the law on the distribution of real estate agent fees when selling apartments and single-family homes (§ 656c, § 656d BGB): buyers and sellers split the agent’s commission equally. Homeday usually charges a total commission of 3.57 % including VAT, i.e., 1.785 % per party — in some regions it may be lower. At a selling price of 500,000 €, this amounts to approximately 8,925 € per side.

Important: This commission is not the only cost block. Anyone wanting to determine the actual proceeds must also calculate the prepayment compensation if there is still a loan outstanding, as well as possibly use a speculation tax calculator. The final payout amount is provided by the net proceeds calculator.

• Real estate agent commission — 1.785 % per party (standard)
• Prepayment — 0.5–3 % of the remaining loan balance
• Energy certificate — 50–500 € depending on the type
• Notary & Mortgage Release — approx. 0.2 % of purchase price
• Capital Gains Tax — when selling within 10 years

For which sellers is Homeday worthwhile — and when not?

Homeday plays to its strengths mainly in the mid-price segment between 250,000 € and 800,000 €, i.e., with classic condominiums and row houses in urban areas like Berlin, Munich, Hamburg, Cologne, or Dusseldorf. Here, the data density is high, the buyer pool is large, and standardized processes work well.

In the luxury segment starting at around 1.5 million € or with complex properties such as apartment building valuation, commercial real estate, or protected villas, the model hits its limits — here, discreet off-market channels and personal buyer networks matter more than algorithms. As described in the sell your house guide, the choice of the right sales channel is by far the biggest lever on the selling price.

3D Tours and digital marketing — real advantage or marketing?

Homeday prominently advertises virtual 3D tours via Matterport camera. Practice shows: the benefit is real — according to platform data, the number of on-site appointments decreases by up to 40 %, because unsuitable interested parties drop out early. This saves time, protects the privacy of occupied properties and increases the quality of the remaining viewings.

For buyers, a 3D tour means more pre-information. Whoever simultaneously prepares the real estate financing and has their equity requirement calculated can make a binding offer faster after the virtual tour — a clear competitive advantage in competitive markets.

Using Homeday as a buyer

The platform is also interesting from the buyer’s side. Using the search agent function, properties can be filtered by location, price, and return criteria. Anyone evaluating an investment should calculate two key figures in parallel: calculate the purchase price factor (purchase price ÷ annual cold rent; under 25 = solid) and calculate the net return after deducting all management costs.

A typical beginner’s mistake: buyers orient themselves only on the gross price and forget to calculate the purchase ancillary costs (land transfer tax, notary, land register, possibly real estate agent commission = 9–15 % per federal state). For a 400,000 € apartment in North Rhine-Westphalia, that’s quickly 60,000 € extra.

Conclusion: Solid platform with a clear scope of application

Homeday.de is not a revolution, but a professional hybrid solution for the German standard real estate sales. Strengths: faster market value check, fair commission structure, good digital tools. Weaknesses: limited depth regarding special usage rights, leasehold rights or high-priced special properties. Anyone selling a standard property in an urban area will do well with it. Those who want to market more complex structures or premium locations should also include classic real estate agent networks.

What is the exact real estate agent commission at Homeday.de?

Homeday calculates a total commission between 1.98 % and 3.57 % including VAT from the purchase price, depending on the region. Since December 2020, this has been split evenly between buyer and seller according to the buyer-pays principle. With a selling price of 500,000 € and a total commission of 3.57 %, each party therefore pays around 8,925 € — the exact amount is fixed in the real estate agent contract and is negotiable, especially for higher selling prices starting at around 800,000 €.

How accurate is Homeday’s free market value calculator?

The Homeday price atlas is based on approximately 30 million data sets and provides a price range with a typical deviation of ±10 to 15 percent. This is sufficient for an initial orientation, but it is not sufficient for official occasions such as inheritance disputes, divorces, bank loans, or tax-related matters with the tax office. In such cases, a certified expert should prepare a classic appraisal using the cost, income, or comparison value method.

Is Homeday also worthwhile for the sale of multi-family homes or commercial properties?

Limited. Homeday is primarily focused on residential real estate in the standard segment — that is, condominiums, row houses, and single-family homes up to about 1 million euros. Multi-family homes, rental apartments with ten or more residential units, or commercial properties require specialized investor networks, discounted cash flow appraisals, and often off-market marketing. For such properties, traditional commercial real estate agencies or specialized investment agents are usually the better choice, as they have direct access to family offices, asset holders, and institutional buyers.

Back to the Wiki: Real Estate Lexicon

Jewellery Shooting for NIOMI

A few days ago we met with the two creative minds behind NIOMO London. The plan: A spontaneous shoot between Christmas and New Year. Spontaneous here doesn’t mean in a week or two weeks, three days time. We went to a lot of trouble, even more phone calls and all that, during the holidays. In return, we lined up a wonderful team for the jewelry shoot. With complete professional photo equipment (thanks to MADK), we have one of the top photographers from Kiev, Ukraine, plus plenty of support from Cologne! Among others, great make-up artists who traveled especially for hands and neck shots, two charming jewelry producers and and two male models with strong bath – as it must be!

The goal of the campaign: Go for Unisex! For London-based jewellery label NIOMO, it’s no longer just women they’re catering to, but also the gentlemen of creation from London to Munich! More about Munich: real estate Munich. The urban-styled collection, which reminds me a little of wilderness through sharp, gold-plated fangs, is incredibly professionally crafted. No sooner said than done: bread rolls made, studio booked and off to Cologne’s Mediapark. Our mood board gave a clear direction, black and white shots, for that certain level of first class. Besides the online shop, we now have a fancy homepage and soon the first campaign for men. Another stone on the way to the top, for the fashion label of the two charming Persians.

More about NIOMO Jewellery London can be found on the website or in the online shop:

• Www.niomo.co.uk
• Or on Facebook: NIOMO Jewellery London

NEWS > Founded in 2015 and already in 2016 CM Models is voted one of the best model agencies! 2017 also Bravo & Bravo Girl choose CM Models to the best 10 model agencies in Germany!

Models

CM Models, from Berlin to Hamburg

Not quite four months ago, we began our work: Construction. Alongside our day-to-day media work at the agency, of course, financed it must be. We didn’t want to risk a quick market entry, instead, an agency that has the new, high quality, multimedia presence we dreamed of in the summer of 2014. A model agency with polarizing names and bright models. Not to mention, our professional team, from scouting to casting and booking. We have modern sales and marketing channels, strong media partners from web to social media. Today we already count strong and demanding fashion models to our portfolio. The file is filling up: 30 professional models, with experience and esprit.

Media & press relations, agency & TV appearance

Now what? Media and press work, a lot of media work and press work. Besides the classic communication channels to fashion agencies, fashion labels, designers or even casting agencies, we, as a model agency, naturally have a high demand on digital media. Thanks to our strong media partners, we can score highly in the area of social media. We already have over 1000 fans (thank you!) on our Facebook fanpage. And it goes on, we will expand our basement for communication in social media. Furthermore, we have strong media contacts, will then be featured in a TV format in 2015, with extensive coverage and the first two interviews. Again, we are moving forward to get more media partners excited about CM Models from the start.

Now Christmas is coming and I wanted to go on holiday (only once). But that is cancelled, because we are expanding! At the beginning of 2015, we want to completely renew our media presence, improve internal structures, and expand our model portfolio a bit, especially with strong character male models. To this end, we will restructure and professionalize in terms of personnel. A lot of all-encompassing words, a lot of work. But, so we will be well prepared for the coming year to make CM Models known throughout Germany.

Further information

You can also visit us on other social networks like YouTube and Instagram, on our model agency accounts on the social web: exclusive footage, backstage shots and new sedcards. For press inquiries and more, please feel free to contact me at any time.