Social media marketing is more complex than ever before. Facebook, Instagram, TikTok and YouTube have more than two billion users today. Any social media manager who knows how to address people and how to reach them is worth a lot to the company. Social media is the new instrument in marketing. No matter if Facebook […]
Writing good SEO texts needs to be learned. Therefore there is now the new book from my SEO Collection, “The Content Book”. Search engine optimization has changed many marketing processes. People today can reach each other globally, within seconds and by pressing a few buttons. Knowing the right tips and tricks, especially from everyday agency […]
SEO and Photoshop don’t belong together for many, but you can (as I show in the video) collect new customers by Google image search. The whole thing, practically free of charge. The problem: Stock photos are legally secure (if purchased with license), but expensive. Alternatives like Unsplash are free but not legally secure because the […]
HTML table formatting – Today a small basic from the practice. Many customers wanted to create their own texts with their employees in WordPress. So that the text is also optimized for search engines, various small features are added. These can be photos from the media library or Youtube video embeddings. Inserting tables simply with […]
You have your first real estate agent as a customer or you are a real estate agent yourself and would like to build your own website for your company? Then you will eventually come across content management systems like WordPress. With content management systems such as WordPress or plugins and extensions, you can now, with […]
Shock moment! The WPBakery Page Builder no longer works. Directly after the WordPress 5.0 update. Error: Due to the new Gutenberg editor you only see shortcodes inside the editor instead of the usual Page Builder. Fortunately, the content is still displayed cleanly in the frontend. However, it is no longer possible to edit the contents. Anyone […]
New look for Google Webmastertools! The most popular search engine optimization software from online operators for detailed queries of impressions, clicks and rankings has changed its appearance. The design has become more modern, with compatibility for the mobile web view. We wanted to take a look at the most important changes and give beginners and […]
In our Advertising agency we deal a lot with the subject of search engine optimisation. Content spinning is on your topic on which we are asked questions. This is about security in content spinning but also about the effectiveness in search engine placement. Search engine placement is the be-all and end-all when it comes to […]
Today I found in our advertising agency again the problem that I have to merge several text files into one. Therefore a small tutorial for merging text files. If you create a lot of content, you will often find that several TXT files are exported. These are then corrected to standard errors by “Search & […]
Good texts are essential for search engine optimization (SEO). Many already achieve good results by working simply and cleanly. A good text structure facilitates optimal placement in the search results. The advantage is obvious, the texts are on the one hand reader-friendly (usability), but at the same time are also more easily identifiable for search […]
Als Werbeagentur haben wir mit Inhaber Stephan M. Czaja seit 2009 über 100 nationale und internationale Medien Projekte realisiert. Beratung, Konzept, Umsetzung: Online Marketing, SEO und der gesamte Markenaufbau aus einer Hand – das schätzen unserer Kunden! Als Speaker geben wir unser Know How auch in Mitarbeiterschulungen und -fortbildungen in Unternehmen weiter. Wir übernehmen anspruchsvolle Projekte im Online Marketing, Suchmaschinenoptimierung (SEO) sowie in der Medienproduktion um Foto- und Videoproduktion, Influencer und Models aber auch komplexen Unternehmensaufbau.
Qualität seit 2009
Seit Gründung der Agentur stehe ich als Inhaber mit meinem Namen für die Qualität unserer Medien und Unternehmen. Als Berater, Experten und Speaker sind wir auch oft bei Fortbildungen und Weiterbildungen in Unternehmen. Mehr finden Sie unter Presse & Medien.
Stephan M. Czaja, Inhaber